EU tells Meta it can't paywall privacy

Re:EU tells Meta it can't paywall privacy by em-bee on Thursday April 18, 2024 @02:05PM (#40078980)

well, yes, but they are only tracking what content i watch or read, they are not what ads i see and whether i click on them (since there are no ads). so it is slightly different. and this tracking of views also happens equally in the free version.

free = track content views + track ad views and clicks.

paid = track content views only

the privacy implications of tracking content are different from the privacy implications of tracking ads, especially because ads can track across different content sites in ways that pure content tracking on eg youtube or netflix can not.

the problem is that the ad tracking gets shared with the advertisers whereas content tracking mostly doesn't get shared as far as i can tell.

imagine how people would react if it came out that youtube or netflix would share which content people watch. we just had a discussion about this: https://news.ycombinator.com/item?id=39808994

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Re:EU tells Meta it can't paywall privacy by dspillett on Friday April 19, 2024 @06:15AM (#40084991)

> paid = track content views only

Perhaps less relevant to the likes of Netlfix, but youtube are certainly tracking much more than just what you watch on youtube even if you pay for no ads. They will be recording details of all the sites you visit that embed their videos, and so forth.

And while they aren't going to be sharing exact data in any way, that doesn't make business sense, I'm sure there is some sharing of indirect tracking data (cohort flags & such), as I've seen activity on youtube apparently affect what I get hawked in recommended links elsewhere.

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