Apple announces final MacWorld, Steve Jobs won't deliver keynote

Re:Apple announces final MacWorld, Steve Jobs won't deliver ... by jmtame on Tuesday December 16, 2008 @05:34PM (#400193)

"Apple is reaching more people in more ways than ever before, so like many companies, trade shows have become a very minor part of how Apple reaches its customers."

Translation: we no longer need our core group of supporters, we have accumulated a snowball large enough to roll itself.

I did enjoy the Macworlds. Won't be the same without them. How will products be unveiled from here on out? Just regular press releases and TV commercials?

Think Different.

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Re:Apple announces final MacWorld, Steve Jobs won't deliver ... by ruddzw on Tuesday December 16, 2008 @06:01PM (#400234)

It's possible that they'll just hold more Apple Town Hall type events, like the recent "The Spotlight Turns to Notebooks" and "Let's Rock" events. Those work just as well for the majority of the Apple fans who get their news via the press and I imagine they're far less expensive than a trade show.

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Re:Apple announces final MacWorld, Steve Jobs won't deliver ... by anthonyrubin on Tuesday December 16, 2008 @05:41PM (#400209)

I think live in-store events would work well. I'm not sure about other Apple stores, but the two I've been to both have large projection screens and seating.

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Re:Apple announces final MacWorld, Steve Jobs won't deliver ... by petercooper on Tuesday December 16, 2008 @08:39PM (#400397)

Would certainly work well for the press. Every Apple store could just get a live feed (as well as test products) from the mothership for local press.

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Re:Apple announces final MacWorld, Steve Jobs won't deliver ... by wmf on Tuesday December 16, 2008 @05:59PM (#400232)

Apple has had several live press events in Cupertino.

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