A representative for my state has recently been bragging about her efforts to protect peoples' privacy from such data brokers by requiring them to disclose whether they offer a way to opt-out of your data being used in certain ways, or they will have to pay a fine.

This is far, far below the bar for me, and it makes me question state government's ability to actually protect citizens from data broker spying. This legislation really needs to make any data collection in the first place illegal except on an opt-in basis. None of this, "Oh you can keep collecting the data all you like, but if someone asks you to pretty-please not use it in certain ways, maybe you should pinky-swear that you're going to do that."

When I use a bank card to buy groceries, that should not give anyone license to my e-receipts, full stop. Until that happens I'm going to keep paying with cash at stores that don't use rewards programs.