Re:Launch HN: Lumona (YC W24) – Product search based on Redd...
by qiongzhouh on Saturday March 30, 2024 @11:28AM
(#39875756)
I think this is a very good point. We've focused a lot on correctly matching reviews with products / brands, but haven't taken hard enough of a look at astroturfing.
Slightly outdated (2018), but they found that only 10% of Youtube videos disclosed sponsorship: https://www.engadget.com/2018-03-28-youtube-influencers-spon...
A recent report by the European Commission found that only 20% of overall "influencer" posts disclosed sponsorships: https://ec.europa.eu/commission/presscorner/detail/en/ip_24_...