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A comment on GM Says Facebook Ads Don't Work, Pulls $10 Million Account.

Re:GM Says Facebook Ads Don't Work, Pulls $10 Million Account by snambi on Tuesday May 15, 2012 @05:12PM (#3978888)
Its obvious that Facebook ads don't work. How often you see a relevant Ad in Facebook? Almost never. So, advertisers show interesting images, but when you click on that image, it is some non-sense website. Facebook has some private information about the user, other than that FB has no clue what is my mood or what I am looking for. Its no wonder GM pulled out of Facebook.
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Re:GM Says Facebook Ads Don't Work, Pulls $10 Million Account by ppod on Tuesday May 15, 2012 @05:58PM (#3979117)
This is really not my experience. My facebook ads are so relevant that they almost seem like a useful service at times. It knows a few of the things I'm interested in thanks to who I'm friends with or pages i've liked or whatever - so I see ads for RC planes, chess software, local restaurants... the ads seem both more relevant and less spammy than my google ads.
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Re:GM Says Facebook Ads Don't Work, Pulls $10 Million Account by snambi on Tuesday May 15, 2012 @06:07PM (#3979155)
This is interesting. I only "liked" friend posts or pictures. May if I "like" more direct things like restaurants, brands, facebook may be able to provide me a better "ad" experience. But, its good to know that it works for some people.
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Re:GM Says Facebook Ads Don't Work, Pulls $10 Million Account by waterlesscloud on Tuesday May 15, 2012 @05:44PM (#3979047)
I click on Facebook ads FAR more often than I click on Google ads. Actually, I don't remember the last time I clicked on a Google ad. Whereas Facebook shows me things I'm interested in all the time.

Anecdotal, but that seems to be what we're doing in this thread.

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Re:GM Says Facebook Ads Don't Work, Pulls $10 Million Account by natrius on Tuesday May 15, 2012 @06:11PM (#3979177)
Most of my ads are software companies like Asana advertising jobs. Seems well-targeted to me.
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Re:GM Says Facebook Ads Don't Work, Pulls $10 Million Account by mpeg on Tuesday May 15, 2012 @06:59PM (#3979396)
I work in facebook advertising and I'm still often surprised at the quality of some ads: recruiter ads targeted explicitly at my job title, ads from brands that want to drive engagement using facebook questions, etc.
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