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Re:Foxconn Chief Confirms The Apple iTV by ben1040 on Friday May 11, 2012 @11:44AM (#3959768)
I can think of a few ways:

1) Siri integration.

"Let's watch the Cardinals game." "What movies are on HBO tonight?" "Facetime with my mother."

2) Convergence with other iOS devices/tools. iMessage/FaceTime on your TV. AirPlay mirroring. Play your stuff off iTunes. Remote control from your existing iOS device.

3) Well known, deep catalog of music/video content for purchase or rent.

If it works well, it'd be huge.

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