Uncontrolled free speech benefits the more powerful, manipulative forces the most. Apparently a huge portion of people's minds can be bent with disinformation in order to create supporters, voters, haters, etc. Probably this is the biggest threat to humanity currently, and this is what Elon Musk's X platform (and himself) supports.

Free speech is very important and powerful, but truth (the real truth) is what matters the most. Free speech of lies and conspiracies is a very dangerous thing until most people gets good enough in critical thinking.

That depends entirely on who you are.

It isn't more free and allowing for journalists he bans for writing critical pieces on him or Twitter.

It is, if you're a far right activist or a nazi.

It isn't lmao. I've always seen people say pretty much what they want on Twitter unless it was super bigoted and even those posts were allowed at times. The only different is nazi content and that's a fact. Hence the reason why most of the banned users with the most followers were literally nazi/extremist users.