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A comment on Jeffrey Katzenberg Says A.I. Will Eliminate 90% of Artist Jobs on Animated Films. Parent comment

Re:Jeffrey Katzenberg Says A.I. Will Eliminate 90% of Artist... by LeonM on Sunday February 18, 2024 @04:39AM (#39417631)
> I certainly don't see myself queuing up to watch any AI-produced or -enhanced movie.

When animated hand drawn cartoons (think Disney) were first introduced, film critics said they would never watch it, because didn't have actors in it.

When CGI was introduced, film critics said they would never watch it, because the acting wasn't real.

When 3D rendered movies (think Pixar) were first introduced, film critics said they would never watch it, because it wasn't hand drawn.

Just like cartoons, CGI and 3D rendered movies, AI generated movies has the potential to become a huge market. Maybe not in long format at the beginning, but you bet that short format video platforms such as TikTok and YouTube (shorts) will be flooded with AI generated content soon.

> TBH, they lost me much longer time ago, but I assume it will be a larger transition.

The 'great' thing about platforms like TikTok, is that it'll give a very fast feedback loop on whether the audience is willing to watch it or not. So I expect we'll know whether this transition you speak of will happen or not rather soon. My bet is that it won't, I expect people to watch it anyway.

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Re:Jeffrey Katzenberg Says A.I. Will Eliminate 90% of Artist... by glimshe on Sunday February 18, 2024 @06:00AM (#39418066)
People already don't care for job-killing products and processes that have way more negative impact than AI-generated movies. For instance, they don't care that they are eating food that is mass produced through a process that eliminated 90% of the jobs previously required for producing it, and which now contains high-fructose sugar, artificial preservatives, etc.

There will be a short-lived, knee jerk reaction against AI-created content. But ultimately, if the content looks good, people will wholeheartedly embrace it.

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Re:Jeffrey Katzenberg Says A.I. Will Eliminate 90% of Artist... by SllX on Sunday February 18, 2024 @04:48AM (#39417669)
> Maybe not in long format at the beginning, but you bet that short format video platforms such as TikTok and YouTube (shorts) will be flooded with AI generated content soon.

This is already happening to some degree, not usually 100% AI-produced, but AI as a labor saving device or to get some kind of output you couldn’t get before. Presidents playing Yu-Gi-Oh! were practically a genre on YouTube last year, and that’s not all that’s been done with their voices.

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Re:Jeffrey Katzenberg Says A.I. Will Eliminate 90% of Artist... by mnky9800n on Sunday February 18, 2024 @03:25PM (#39422811)
I liked watching them play Minecraft
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Re:Jeffrey Katzenberg Says A.I. Will Eliminate 90% of Artist... by bamboozled on Sunday February 18, 2024 @06:29AM (#39418220)
When CGI was introduced, film critics said they would never watch it, because the acting wasn't real.

I know I'm likely the minority here, but I really dislike heavy use CGI films, like a LOT.

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Re:Jeffrey Katzenberg Says A.I. Will Eliminate 90% of Artist... by dham on Sunday February 18, 2024 @08:43AM (#39418996)
Same here. And it's starting to look worse and worse over time. Before CGI was used to enhance a scene. Now no one shoots a scene in camera and adds CGI later (think Transformers / Jurassic Park), the whole scene is just CGI and it looks like crap.
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Re:Jeffrey Katzenberg Says A.I. Will Eliminate 90% of Artist... by jstummbillig on Sunday February 18, 2024 @02:42PM (#39422363)
I would wager you mostly dislike bad CGI – that's any CGI you actively notice being CGI – like most of us do. Of course, the disdain varies, but I have yet to meet someone who thought CGI was cool, because it was noticeable.
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Re:Jeffrey Katzenberg Says A.I. Will Eliminate 90% of Artist... by Eisenstein on Sunday February 18, 2024 @04:43AM (#39417646)
Are any of these things true at scale? The two I can remember -- CGI and 3D rendered movies, were all lauded by audiences and critics as well as the industry when they emerged. The two films which brought CGI to mainstream audiences were Jurassic Park and Terminator 2, both critical hits. Toy Story was also huge with critics and no one claimed it wasn't 'real' animation.

I think you are just making things up because they make a good argument.

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Re:Jeffrey Katzenberg Says A.I. Will Eliminate 90% of Artist... by orbital-decay on Sunday February 18, 2024 @07:45AM (#39418584)
At scale? I don't think so. Most didn't care, I remember 80's magazines questioning CGI and predicting another death of true art (no soul! computers do the job for you!!1), but that's it. Others were fascinated by the novel gimmick. But the same is true for AI-generated imagery - nobody cares in general how the sausage is made, people care about the message and execution. As long as it's good, people like it.

GP is actually responding to @throw_pm23, and their number (losing 90% of the audience) seems arbitrary and implausible.

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