You article, while it have been hard to write, probably helped many others who are facing the exact same scenario (or at least will be upon launch). Take a second to think about why you started the site in the first place? Was it to revolutionize shopping? Or more to bring something to life? colinplamondon makes a good point about this being 1 day into your startup, but i'd also add that you're not even 1 day into being an entrepreneur. Failure is good! FAIL MORE ! Every great entrepreneur does, at some point