This in itself is a reason for us to raise while we wanted to stick with bootstrap. We are profitable since the start, but none of us has time to do or wants to do this stupid promotion stuff. Why do I need to become 'a rockstar' to promote a SaaS products? Can't people who like it not just use it without needing some kind of 'persona' behind it? I don't know and couldn't care less who are behind the saas products we use; as long as they are useful we pay, when they are not anymore, we stop paying.