Re:John Deere Announces Strategic Partnership with SpaceX
by dogman144 on Wednesday January 31, 2024 @01:03PM
(#39207122)
where do you think this data comes from - https://www.cmegroup[.]com/market-data/browse-data/agricultu...
More context:
"...Seba sees it differently. It’s one thing for Deere to use his data to make a better tractor. But, he said, Deere knows when he’s planting, and he’s convinced the company sells that data to weather companies and commodities traders. Deere denies that it sells aggregated farm data to traders. Nevertheless, it’s the billions of acres of data the company collects that allows it to enter into lucrative business partnerships with complementary companies, such as Dow DuPont, which depends on soil information to make nutrient and seed planting “prescriptions.""
Yes in theory we can do whatever evil you want to imagine. However realistically I don't see it happening. Getting caught selling that data means farmers lose trust and won't buy any more million dollar machines - sales of equipment is in the end worth far more than the data.