I interpret this as: a company that is successful not because it provides a service that is useful or good, but one that other companies - in this case "financial firms" - are FORCED to buy, usually through compliance or regulatory means.
Think of it like an auto insurance company advertising themselves as "your trusted partner on the roads." Yeah I guess, but it's still meaningless.
Our lightweight SaaS was focused on analytics related to share of wallet and return on capital and improving insights into client relationships. With our tool, an investment banker could perform some tasks in seconds or minutes that normally an MD expected a junior analyst to do in hours or days. Not rocket science, but useful. And not as expensive as Dealogic. I wish I could say our creation was taking the world by storm, but we haven't been involved for many years and as so often happens with acquisitions, they didn't really execute well on our original target audience and took it in another direction.
Edit: their about page sounds even more mafia-esque. “Dealogic connects banks and investors in the only truly global network… Firms who use Dealogic see results in increased profitability and productivity… Whether you want to analyze wallet share, execute a deal, align operating units, manage risk, or comply with regulation, there is only one answer.”