I think that would be valuable and might deserve its own follow-up article. To me, immersion in the context of creation or play strikes me as a completely different animal than immersion in the context of passive consumption.
To me the sad thing about my friends in this situation is that they usually aren't in some swashbuckling fantasy epic starring them, but grinding Runescape/WoW/Eve/etc., performing the same repetitive actions over and over, with the occasional burst of actually interesting interaction or story. They've replaced the real-world grind with a synthetic grind, but they are still grinding! At least its cheaper than a sports gambling addiction, and probably marginally less health-destroying than a drinking habit.
Highly recommend both books.
What I think is much more destructive is when "immersion" just looks like "constant distraction", i.e. the idea that we'll wear these immersive devices all the time so we can be bombarded with "helpful" notifications and, oh look, in-context advertising! That is, when I want to relax I want to relax, and I don't think something holodeck-like is bad for that. But when I want to focus I want to focus, and strapping a headset onto my face for extended periods is not going to help that situation in any way.