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Re:How Meta Built the Infrastructure for Threads by zimpenfish on Monday January 08, 2024 @04:54AM (#38909986)
> they didn't spend money on advertising is what I understood

They didn't have to, though - the news outlets were running stories on Threads and its impending arrival nearly every day. To claim, as GP does, it was entirely "organic" is nonsense.

Re:How Meta Built the Infrastructure for Threads by etchalon on Monday January 08, 2024 @01:32PM (#38916058)
Press mentions are generally considered "organic".