All advertising is emotionally manipulative, but just because I bought something that was advertised to me doesn't mean that I consider it 'the best possible purchase'.

It could have been the purchase of least resistance. It could have been the best at maximizing some particular utility. It could have been a purchase of the most recent thing that was on my mind. My decisions, unlike that of these theoretical EAs don't solely consist of maximizing some utility function.

When I gave $500 to the town's theatre this year, it wasn't because 'I was trying to maximize the best way to help people, and I erroneously made a sub-optimal choice, because I based it on feelings'.

Paperclip-maximization was the furthest thing from my mind at the time. Anyone looking at my decision, and concluding based on it that I was buying into some Big Lie is completely nuts.