Companies can use anti-competitive behavior to curtail your rights in all sorts of ways. Look at America's storied history with company towns. Free speech doesn't get you very far when being blacklisted from the company store means you starve, or your company scrip that you've been being paid in is no longer accepted to keep you housed, or they pay the Pinkertons to beat you senseless for using the word "Union". The reason we don't have that anymore (well, except for that last one Amazon) is government regulation.

The government at least has the obligation to appear as if it's beholden to your will and rights. Corporations have no such qualms.

So please tell me a realistic scenario where Google goes from an adtech company to one that can take away my freedoms and shoot me with impunity?

Also please tell me a scenario where Amazon takes over all retail?

If you haven’t been paying attention, the justice system and political parties gerrymandering hasn’t even been trying to act like they are behaving fairly.

The governor of Florida has actively been punishing companies both big and small that have been speaking out against him.

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