FWIW, FMV is agnostic of cost.
> "Warner Bros. CFO Thinks You Deadbeats Have Been on a Free Ride for Way Too Long"
and rewrite it as
> "It has come to our attention that a significant portion of our consumer base has been leveraging our content without contributing to its monetization. We believe it's time to reevaluate this unsustainable model to ensure long-term value creation for all stakeholders involved."
It can further rewrite that as
> "Enough freeloaders. Time to pay up if you want to keep enjoying our content."
A more dispassionate (and informative) newsletter I like about the economics of Hollywood is https://entertainment.substack.com
Or to put differently, now that a majority of the audience has been pulled into the streaming world by years of loss-leading pricing, it's time to let the trap snap shut.
> For a decade, in streaming, an enormously valuable amount of quality content has been given away well below fair market value, and I think that’s in the process of being corrected.
He did not say anything about deadbeats, free rides, etc.
I think it's valid to say that the streaming services have been focused on growth rather than profits for the past several years, and that's changing as the era of cheap money ends.