If you mean from clicking on the star in the address bar, that is correct.

However, if you edit the bookmark afterwards from the bookmarks sidebar, or add a bookmark on the "Manage bookmarks" tab (CTRL+SHIFT+O), you do see it.

Yes, that did help, Thanks!

It's kind of weird that these turn into bookmarks and are mixed in with your bookmarks.

I think what people are talking about in this thread are "Search Shortcuts". And I don't know why this is a "best kept secret"; it's right in the Search section of your FF settings.

If you want to create one "one the fly", don't create a bookmark, but instead right-click in a search field and choose "Add a keyword for this search..." You can try it using the search at the bottom of this page.

The easiest way is to right-click on a search field and select "Add a Keyword for this Search"