Indeed, you do need kind of a loss leader weak compute GPU to get people interested and experimenting with your platform. Cloud does not fulfill that purpose being too expensive, too limited and not secret enough.

Normal gaming nVidia GPUs fill that role. You need big guns, you buy a lot of their compute cards next.

AMD had decent compute capabiliites in their CDNA line, but they didn't follow through with drivers. The cards were pretty bad to try to use for compute with early ROCm, and just as bad for gaming.