Must be those Big Email lobbying bucks at work.

I'm missing something - the article refers to the Blackberry in the title as well as all over the article...

The comment about it being pathetic that Obama would be the first "emailing president" or the first president with a laptop in his office is unrelated.

I don't see how that has to be PR. Obama actually uses a Blackberry, Blackberry addiction is so common that there's a term for it (Crackbery) that even my dad would know, and their brand name has almost become a generic substitute for any smartphone with a keybad. Blackberry is the knew Kleenex or Xerox.

I don't think PG would suggest that every time you see a brand name its due to submarine PR.

Just read that essay. Very interesting.

If it's so easy to spot the trend stories coming from a PR agency, surely someone on here could rig up a tweaked memetracker that would isolate them out for public ridicule. Right?

Why? Just because email is effective for normal workers doesn't mean it is necessarily the right tool for the president to use.

Hm, normal workers? I would imagine most CEO's use e-mail... Unless someone can transmit things directly into your brain as you sleep, I think it's pretty hard to argue with e-mail as a way of communication.