They're making a much broader point about advertising in general, while you're fixated on internet advertising.

What benefit do freeway billboards provide to my life? How about the spam mail I get in my mailbox? The bright and flashy signs for businesses along the road?

Every time I'm on the freeway I pass a few dozen ads selling liposuction or some other expensive and unhealthy "beauty" treatment. What value are those companies bringing to the world, and why should I have to put up with their ads? Just because someone bought property adjacent to the freeway?