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Re:YouTube tests blocking videos unless you disable ad blockers by Dalewyn on Wednesday May 10, 2023 @09:12PM (#35895978)
This has always been the case over in the world of freemium games.

The vast majority of the playerbase (70~80%?) are Free2Players (F2Pers), while the rest are whales (paying players) and an even smaller subset of them are space whales who spend enough in a month to buy a luxury car or two.

The games go to great lengths to retain those F2Pers because they are the ones the whales and space whales play together with and/or against. No F2Pers, no whales, no game, no business.

Re:YouTube tests blocking videos unless you disable ad blockers by spacebanana7 on Friday May 12, 2023 @01:56PM (#35919659)
I think YouTube should take a similar approach and try to extract more from high value users to cover the costs of low value users. It’ll be easier to get a few thousand extra dollars from a music fan by bundling live interaction/events into YouTube than squeezing more ads into the bottom 1%.