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Re:With 8.7% market share, Apple has 75% of cell phone profits by coryl on Monday February 06, 2012 @03:35AM (#3556683)
I'm not sure the example you gave measures conversion at all. Isn't it measuring avg visits against a single fixed purchase?
Re:With 8.7% market share, Apple has 75% of cell phone profits by SatvikBeri on Monday February 06, 2012 @09:42AM (#3557546)
A bad, very common (in my experience) definition of conversion rate is "goal actions/# of visits". It seems like you're thinking of conversion rate as "goal actions/# of unique visitors", which is a better definition, but still frequently at odds with profit.