Yep, BoardGameGeek has 10 pages of board games with 'Monster' in its title. They going to go after all of them?
Just since 2022 there's been: King of Monster Island, Monster Hunter World, Monsters on Board, Meeples & Monsters, Monsterpocalypse, Silver Coin: Age of Monster Hunters, Monster Pit, Cube Monster, Monster Inn, Funkoverse Strategy Game: Universal Monsters, Monster Rock, Shadows: Heroes & Monsters, Monsters and the Things That Destroy Them, The Witcher: Old World - Monster Trail, Boss Monster Big Box, Monsters, Ichabod Jones: Monster Hunter, Monster Lands 2, The Night Cage: Monster Pack, Monster Marathon, Nine Worlds: Creatures and Monsters, Monster Science, Monster Munch, Beautiful Monsters, Monstersuppe, Monster Capture Race, Monsters Messed Up My Room, Hunting Monsters, Monster Hunter International, Cthulhu Wars: Smell Like a Monster, Stomp The Monster, Socks Monster, Monster Mouth, Monster Mash, Huck + Monster, Monsters & Minecarts, Yummy Yummy Monster Tummy, Ragnarok: Monster Card Collector, Monster Girl High School, Monsters of Loch Lomond, Making Monsters, Monster Zone, and a bunch of promos for the very popular game Kingdom Death Monster.[1]
[1]: https://boardgamegeek.com/geeksearch.php?action=search&objec...
They’re more likely just conservative IP lawyers concerned about dilution.
Besides that they usually hire outside counsel who are used to doing litigation, If that firm isn't based in the city where the suit was filed, then they hire local counsel who's appeared in front of that judge.
There are court costs, witness costs, deposition expenses... it goes on and on. It is definitely not handled all in-house by the Monster legal team.
It makes a bit more sense when you look at the game's logo, specifically the font they use for the word "Monsters"
https://upload.wikimedia.org/wikipedia/en/f/f7/Monster_Energ...
I don't see it? How do you feel about them going after Ubisoft's Gods and Monsters?
Ridiculous overreach.
I had the same initial reaction to this story, but I could imagine a scenario where someone saw the dark deception logo and thought it sort of looked like the Monster energy logo. Having said that, I still don't think there's any real chance of confusion.
It sounds like countless other games, and I can't imagine it being mistaken for a beverage.
Monsters are an idea going back in stories for millennia before the beverage brand existed.
Board games, and then video games, were inspired by these stories of monsters, to make interactive experiences around the ideas.
And the respective logos I just saw don't really look similar to my eye, other than both "horror-y/monster-y", but in different ways.
If the truth of situation turns out to be as stupid as is alleged, and Internet pitchforks are required, be aware that the Monster "M" logo does look much like a pitchfork (but again, the generic pitchfork came first, and is a widely used idea)...