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Re:The rise and fall of Birchbox, the startup valued at near... by twblalock on Sunday March 12, 2023 @03:18AM (#35117638)
I think the point was to undercut Gillette's cartridge prices, but since more than one company can do that, they have to compete with each other too.
Re:The rise and fall of Birchbox, the startup valued at near... by dehrmann on Sunday March 12, 2023 @03:22AM (#35117654)
And Gillette can lower its prices if the subscription services ever become a real threat.

Unlike taxis, there isn't a blitzscaling story here, either.

Re:The rise and fall of Birchbox, the startup valued at near... by eadmund on Sunday March 12, 2023 @06:01AM (#35118379)
Double-edge safety razor blades undercut all of the fancy razor blades: 2ยข apiece or less!
Re:The rise and fall of Birchbox, the startup valued at near... by adhesive_wombat on Sunday March 12, 2023 @07:34AM (#35118936)
Even a Rolls-Royce of a DE blade, like a Feather, is well under 50 cents.