Agreed. If content creators are more interested in getting something back (money) then they are creating something of value to society and disseminating it in a simple and clean way then I'm forced to think twice about their motives.
If you put the cart (making money) before the horse (creating value) then you are not really a productive member of society. Takers are like irresponsible children, they take without any awareness of the ramifications their behavior has on society.
This kind of attitude is similar to colonialism, an attitude representative of most of commercial enterprises today. Givers give value knowing that when they give, they receive, without any need to unnaturally focus on the end result.
People who don't have enough intrinsic motivation to create regardless of financial reward probably aren't producing anything of value. That basically excludes every for profit website out there that would be "killed" by less monetization. Killing them off is a good thing.