Google has a legacy moat but they aren’t the best by a noticeable amount anymore.
I have since moved to Ecosia a year or two ago as I found the results were very similar and have no issue with it.
Does make me sad the traffic page is gone: https://instruments.digital/duckduckgo-traffic-archive/
Currently they have a "caretaker CEO".
Google was sitting on a massive cash cow, so they appointed someone who would just keep it ticking over.
In the face of an existential threat, like ChatGPT, they need someone who can actually drive innovation. Not innovate themselves, nobody expects a CEO to do that, just create a culture which has a hope in hell of rising to fend off challenges to the empire.
They don't have this.
That have a CEO who is only capable in "good times" ... along with most of the company.
Faced with sufficient adversity, they will need a CEO who can succeed in the face of adversity.
I'm not saying I'm ready to replace Google by ChatGPT or Bing AI. I'm saying this is a huge step in the right direction overall for human-computer interaction, and Google has been sleeping at the wheel for this one.