Are you sure you're not just in a Luddite bubble? Philips Hue was released in 2012, 11 years ago, and the smart lighting category is estimated at $12.7 billion for 2022. For sure the future is unevenly distributed, but pretending it's solely a Silicon Valley phenomenon, when Philips Hue didn't even originate from there (though it integrates with Apple which certainly does) seems like a mistake that a Luddite or someone without access to Wikipedia and a map might make.