The hermits going to Alaska with an axe, a saw, and a dream to build a small cabin and live off the land and watch the bears catch salmon, those are certainly ready to make that trade. But your average Western academic talking about work-life-balance? I wouldn't rule it out as a possibility, but it'd be a first.
One solid income used to buy an entire house. Why can't I want to work less and still have a large apartment? And that's without even considering productivity gains.
People can budget for entertainment without long work weeks.
I don't demand much in terms of restaurants and travel and hotels, shrug.
Websites are not expensive to run, and the cost of social media if directly paid for would be single digit dollars a month. Negligible in terms of someone's entire budget.
Yes, the adjunct professor, famous for their work-life-balance.