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Re:Area 120, Google’s in-house incubator, severely impacted ... by tpmx on Saturday January 21, 2023 @10:36AM (#34467109)
the Google in-house incubator responsible for products such as Checks, Tables, Stack and ThreadBite

Never heard of them.

Separately, isn't an inhouse incubator a clear sign of a conglomerate that has gotten too big and slow? Makes me think of old telecom companies and their love of inhouse incubators, so that they can show they also do that innovative dotcom thing.

Innovation needs to happen from within.

Re:Area 120, Google’s in-house incubator, severely impacted ... by MonkeyMalarky on Saturday January 21, 2023 @10:44AM (#34467153)
On one hand it's basically admitting that regular development teams and managers don't have the freedom or latitude to build experimental stuff. On the other, at somewhere like an aerospace company, experimental projects are just too big and complex to do without an incubator like skunk workshop so it can be a good thing.
Re:Area 120, Google’s in-house incubator, severely impacted ... by tpmx on Saturday January 21, 2023 @10:54AM (#34467231)
Good points.

Software obviously doesn't inherit the physical aspects involved with aerospace experimentation (e.g. Lockheed Martin Skunk Works). The limiting factor is typically only employee focus/time.

Re:Area 120, Google’s in-house incubator, severely impacted ... by bitL on Saturday January 21, 2023 @11:03AM (#34467312)
In-house incubators are pretty much normal these days (see ambidextrous organization). Even smaller companies like JetBrains are running them for ages. Nobody wants to miss the next big thing but you need to shield your existing business from anything it might disrupt it, so you make your incubator organizationally separate.
Re:Area 120, Google’s in-house incubator, severely impacted ... by theGnuMe on Saturday January 21, 2023 @11:05AM (#34467329)
I really want the Stacks app for IOS.. I have this problem. I have so many scanned PDFs that need organizing...
Re:Area 120, Google’s in-house incubator, severely impacted ... by parkerhiggins on Saturday January 21, 2023 @11:38AM (#34467633)
I hope these layoffs don’t impact the GA release of Google Tables. It’s marked for GA release but still under Area120 domain.
Re:Area 120, Google’s in-house incubator, severely impacted ... by petilon on Saturday January 21, 2023 @12:54PM (#34468397)
Why not use AirTable? That's what they are trying to copy.
Re:Area 120, Google’s in-house incubator, severely impacted ... by ddp26 on Saturday January 21, 2023 @12:29PM (#34468118)
From speaking with folks who worked in Area120, one underappreciated benefit to having an inhouse incubator in a conglomerate is that ambitious folks will go there instead of leaving for a startup.

Then they get "acquired" back into another division of the conglomerate. Startup scratch itched, equity in pocket.

So the real outcome was retention. Though that's hard to measure.

Re:Area 120, Google’s in-house incubator, severely impacted ... by tpmx on Saturday January 21, 2023 @01:11PM (#34468611)
Sure, I can see the value of something like that.

Perhaps that's why I never heard of these things - it was an inhouse holiday resort.

Re:Area 120, Google’s in-house incubator, severely impacted ... by 32MHz on Saturday January 21, 2023 @12:30PM (#34468120)
Yep. You can’t innovate by saying “make something innovative by copying AirTable”. At that point you’re no longer an “incubator” but a fast-follow and is a standard product development cycle.
Re:Area 120, Google’s in-house incubator, severely impacted ... by petilon on Saturday January 21, 2023 @12:52PM (#34468367)
Virtually everyone is trying to copy AirTable... and failing.

Microsoft is trying with Lists (https://lists.live.com). They released the public preview a year ago, missing key features, and failed to release final version.

Amazon tried with Honeycode (https://www.honeycode.aws/). They are no longer trying to build a spreadsheet-like interface to database.

Google tried with Tables (https://tables.area120.google.com/). They were supposed to release GA in 2022, didn't happen.

AirTable remains the king of the hill.

Re:Area 120, Google’s in-house incubator, severely impacted ... by __turbobrew__ on Saturday January 21, 2023 @01:13PM (#34468626)
Bell labs was an in house incubator which was probably the most productive research institution of all time.
Re:Area 120, Google’s in-house incubator, severely impacted ... by tpmx on Saturday January 21, 2023 @01:41PM (#34468930)
I wasn't there, but from what I've read calling Bell Labs an incubator seems very wrong. It was much more of a research facility funded by some mandate that e.g. 1% of the revenue of Western Electric must go to research, or something along those lines.