I have a pretty clean diet and every time I’ve eaten an impossible burger I feel slightly sick: minor fatigue, stomach issues, general sense of feeling off. The only thing I can think of is the processed nature of it or I have a minor allergy to some ingredient in it, although I have no food allergies I’m aware of. I’d say it’s the high sodium but I never feel this way eating a burger from somewhere like In n Out and those typically have high sodium content.

I don’t see how they can capture health conscious meat eaters being highly processed. That’s obviously not who they are trying to win over but part of their marketing is that it’s a healthier alternative which for me is bunk.