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Re:Taking over a Dead IoT Company by ColdHeat on Tuesday January 10, 2023 @11:34AM (#34327425)
I had found some tweets by the company where they talked about using an Adafruit panel that was $40. The price on Amazon was about $30 so I figured I would go with the lower price. They may have switched to a lower cost panel but my guess is that didn't happen.
Re:Taking over a Dead IoT Company by jamesmunns on Tuesday January 10, 2023 @11:50AM (#34327667)
The generic name for these panels are "HUB75", based on the interface they use for driving them. I can confirm, these are $10-15/ea in small quantities on sites like Aliexpress. But you're likely right, they were probably buying retail from Adafruit.
Re:Taking over a Dead IoT Company by hef19898 on Tuesday January 10, 2023 @11:53AM (#34327710)
Why would you buy retail if you are a company buolding and selling hardware to begin with?
Re:Taking over a Dead IoT Company by mynameisvlad on Tuesday January 10, 2023 @12:11PM (#34328053)
Everything in the article screams that they did not know what they were doing.

Why would you think that a company using a $25 Adafruit HAT that could be found for a magnitude less elsewhere would be using cheap LED matrices?

Put another way, what from the article gives you enough confidence to say that they would have used cheaper parts?

Re:Taking over a Dead IoT Company by Nextgrid on Tuesday January 10, 2023 @12:11PM (#34328044)
I suspect the intention was to get an MVP out the door and get some initial "growth & engagement" so they can attract VCs - cost-effectiveness wasn't a priority at this stage.

It's a shame because there is a small but sustainable business here.

Re:Taking over a Dead IoT Company by tyingq on Tuesday January 10, 2023 @12:56PM (#34328738)
"HUB75" refers to the 16 pin connector and specific structure of the square wave signals it's expecting (row order, pixel order, etc). This particular sign appears to use a 4mm pitch (space between each R/G/B led), indoor-level brightness SMD leds, and modules that are 32x64 pixels, like this one on AliExpress: https://www.aliexpress.us/item/2251832064290423.html?spm=a2g... ( ~$8 + ~$9 shipping to the US for single qty).

There are various "HUB75" panels of different pitch, brightness, LED type, matrix size, etc. Also, there's variations like "HUB75E" with 5 address lines instead of 4. Address lines are typically A/B/C, A/B/C/D, or A/B/C/D/E. And there's also "HUB08", "HUB12" and other standards.