Generations share a "core" of experiences that happen during some of the most impactful years of their lives. First geopolitical event I remember was 9/11. For some it was the Great Recession or COVID. Those big events end up exerting a lot of influence on age groups.
I think Generations can be overused in the sense that it's used like a monolith when it's not. The clickbaity "Generation Z doesn't want to work" is actually the less clickbaity "Many in Generation Z find working a less attractive option because of these specific shared experience/values..."
My (parents’) CompuServe and (due to living in the Central Valley but most of the BBS’s I had info on being in the Bay) phone bills fron the 1980s tell a very different story.
My family didn't have internet until around 1998
Seriously, this has been done since forever, and it's such a tired trope.
And why the hell shouldn't they want to be influencers? They're responding to the world they've been handed. Why is that different than "I want to be an NBA player", or rock and roll singer before that, or baseball player before that?
Gen Z will be just fine, even if Gen X doesn't understand how.