Google search has been crippled by ads. Sometimes people just want nice stuff and a search engine that wasn't designed to mislead (https://www.theverge.com/2015/11/20/9768350/google-ads-searc...) and where the amount of money paid doesn't dictate what is easy to find would be a great asset to everybody. No company has risen to give us a powerful search engine that isn't also a cesspool of marketing bullshit so it would be reasonable for people to seek an option that serves the interests of the public.
NPR comes to mind.
With private companies, at least there's some visage of a separation from state influence although we are seeing the lash back now with Twitter.
No thanks, I'd rather not use money coerced from innocent citizens for making a web search engine. Let's use that money for the smallest possible set of limited services.