All I know is, this post made me check out Google WebMaster tools, and using the tool he pointed out I found a whole set of invalid links people had made to my site that need to be redirected. So it was valuable for me.
"re-write of something on Google's blog"
Matt Cutts works for Google - I think for many SEO types, Matt Cutts IS Google.
I agree that the title is complete linkbait, but the tool itself is useful to know about.
Re:Free links to your site
by swdesignguy on Tuesday October 14, 2008 @09:48PM
(#332878)
Google should seriously invest a little bit of money and pay to have the site design for Matt Cutts look better. Add a custom design (not a template) and maybe say somewhere that he works for Google. I've sent some customers to that site, and they don't take it seriously.
sigh
I want a "from now on, invert the votes of anyone who upvoted this crap" button.