>Networking is all about who knows you, not who you know.

Need to steal that.

And is this a reason why Twitter, Social Media, and self branding on the internet are so important? Since it is all who knows you?

Yes and the luck surface area.

Your amount-of-luck is the surface area of a rectangle. A side is the interestingness of what you do, B side is how many know about it. The bigger the rectangle, the more opportunities you get.

https://swizec.com/blog/your-luck-and-opportunity-surface-ar...

This is how you get opportunities when you aren’t even in the room. Someone says ”Oh yeah I know <ksec>, they’re doing cool things X in the area you just mentioned an interest in”. Or ”Oh yeah for problem Y, you should ping <ksec>, they’re the expert”

Missing credit to the original source of both the term “luck surface area” and the chart: https://www.codusoperandi.com/posts/increasing-your-luck-sur...

Thank You. Swizec and AlchemistCamp. Will have to find time to read it all.

It’s also about “pattern matching”….

https://www.holloway.com/g/venture-capital/sections/pattern-...

https://www.adamantventures.com/blog-post/the-problem-with-p...