Before iMessage (yes it existed) all text messages were green. Blue denoted iMessage. There was no evil plan from Apple like bloggers love to conceive for attention - it’s merely what was originally chosen and they wanted to differentiate iMessage when they released it.

You know why they wanted to differentiate iMessage? It caused issues with SMS. They knew it. They wanted an easy out for the incompatibilities. It is a problem with the "plebs" not Apple. The "plebs" were just holding their phones wrong. After all, even iPhone users don't know how to hold their phone. How can "plebs" be expected to know how to hold their phones if iPhone user can't?

Apple could fix this if they wanted to, but they don't want to. They know it sells phones. It is intentional.

No they did it so you knew when it was in and could use the features. There’s no “issue” with SMS.

Tell that to all the people who cannot respond to group messages sent to them from iPhone users.

https://www.android.com/get-the-message/

SMS quotas and mobile data are two different “budgets” depending on carrier. It would be a huge omission if they didn’t differentiate between them.

At what time has data ever been cheaper than SMS? That "Blue=free Green=10¢" would likely only have been true for people on really crummy plans sending a message while connected to Wi-Fi. Data has never been "free". They would have had to show iMessage messages as green when sent over the phone network.

It was to mark the "plebs" so the "plebs" would be blamed for any issues rather than Apple.

> At what time has data ever been cheaper than SMS?

Phone plans used to come with a limited number of SMS messages per month (or even none), and the rates per SMS if you went over the limit were beyond extortionate.

>Since BlackBerry messages are sent as data, users do not incur individual charges for each message as they would through regular SMS texting. While phone companies have introduced bulk texting plans, many options still include caps on the number of individual SMS messages that can be sent. BBM has no such limit.

https://www.theglobeandmail.com/technology/why-is-bbm-so-suc...

> Phone plans used to come with a limited number of SMS messages per month (or even none), and the rates per SMS if you went over the limit were beyond extortionate.

But wasn't cellular data priced similarly extortionately back then?

It was certainly too expensive, but nowhere near as expensive as paying twenty five cents for an SMS message that maxed out at 140 bytes.

Before iPhone or Android existed, Blackberry was very popular with teens because you got unlimited messaging on Blackberry Messenger included with the data plan you got with a Blackberry.

Eventually there were cell phone plans where you could add unlimited SMS for an additional fee regardless of what phone you used.

By the time the iPhone rolled around, all the American iPhone plans included unlimited SMS messages without an additional fee.

>But wasn't cellular data priced similarly extortionately back then?

I guess it depends on your terms. I had--I think--a 2GB per month data plan (which was actually fairly reasonable for mobile at the time) and later went to "unlimited" but I was still paying something like 10 cents per text for a time. I didn't text a lot so I just paid a la carte until I changed plans.

Communications charges have changed a lot over time. I remember when long distance calls were something like $1/minute.

> Communications charges have changed a lot over time. I remember when long distance calls were something like $1/minute.

I can remember Verizon being sued because they forced handset manufacturers to disable Bluetooth for file transfers, because Verizon used to charge you money every time you transferred photos to or from your phone.

The carriers used to completely own the entire phone experience. That's what really changed with Android and iOS. Walled gardens notwithstanding, you have access to a far less restricted and curated set of applications.

Yes, but if you had wifi iMessage was essentially “free”. I always though of it as message went over the internet, vs message went over SMS.

iMessage was released 11 years ago now. Can’t blame Apple for what not considering what the toddlers of the time would eventually do with the technology.

I think that data plans used to be expensive (I avoided getting a smartphone until 2014 because of the costs), but once you had a data plan for other reasons (e.g. being able to browse the web) then messaging apps were a cheaper way to send a message on the margin. My cheap phone plan (minutes only) with AT&T back in 2008-2011 charged me $0.25 per SMS sent and received, which added up fast with unsolicited messages, but eventually I found the option to just block all SMS to save money.

Basically, anywhere in EU. SMS is unreasonably expensive/limited, on top of being all around shitty (like, bad encoding, utf8 chars taking up more space, the amount of time I had to remove ős from my texts so that it would fit in a single SMS), and is plain text for your carrier to read.

Apple executives literally said in the leaked email, that they are doing it for the network effect.