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A comment on 87% of American teens own an iPhone; 88% expect an iPhone to be their next phone. Parent comment

Re:87% of American teens own an iPhone; 88% expect an iPhone... by elif on Wednesday October 12, 2022 @05:39PM (#33183807)
87% of the children*

I wouldn't call Finding Nemo or it's current equivalent mass market even though I have no doubt 87% of children have seen <<insert cultural movie I probably am missing by a generation or two>>.

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Re:87% of American teens own an iPhone; 88% expect an iPhone... by jacobr1 on Wednesday October 12, 2022 @06:09PM (#33184264)
Why not? A "mass-market" paperback book means unit sales on the order of 100k/year

What level of market penetration would you expect? I would argue that most popular products still have a target vertical.

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Re:87% of American teens own an iPhone; 88% expect an iPhone... by colinmhayes on Wednesday October 12, 2022 @06:25PM (#33184473)
You don't think finding nemo is mass market?
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Re:87% of American teens own an iPhone; 88% expect an iPhone... by elif on Wednesday October 12, 2022 @07:45PM (#33185300)
I would call 'people under 10' to be a targeted market. And it seems Wikipedia agrees:

"The mass market differs from the niche market in that the former focuses on consumers with a wide variety of backgrounds with no identifiable preferences"

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