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Re:YouTube currently testing 5 to 10 unskippable ads before ... by nuc1e0n on Wednesday September 14, 2022 @06:43AM (#32835357)
Well I'd imagine youtube's infrastructure is very expensive. I guess they can no longer pretend the service they provide for free doesn't need to be funded. What did people expect?
Re:YouTube currently testing 5 to 10 unskippable ads before ... by mikymoothrowa on Wednesday September 14, 2022 @07:16AM (#32835596)
But you would think that the company selling “targeted advertisements” wouldn’t have to show 10 ads before every video to get make profit.

Profiteering off of their established position.

Youtube PMs have OKRs

Re:YouTube currently testing 5 to 10 unskippable ads before ... by A-Train on Wednesday September 14, 2022 @07:05AM (#32835510)
It is expensive but even then Youtube has been profitable for many years now. It represents 10% of Google revenue. 5-10 ads is a cash grab imho.
Re:YouTube currently testing 5 to 10 unskippable ads before ... by sofixa on Wednesday September 14, 2022 @07:59AM (#32835943)
> even then Youtube has been profitable for many years now

How do you know this?

> It represents 10% of Google revenue.

Revenue != profit. Storing zettabytes of videos across the whole world, with the massive CDNs required to be able to serve that whole world isn't cheap. I can easily see YouTube being among the most costly things Google do.

Re:YouTube currently testing 5 to 10 unskippable ads before ... by samtheDamned on Wednesday September 14, 2022 @11:32AM (#32838637)
unless it changed recently it has never been profitable
Re:YouTube currently testing 5 to 10 unskippable ads before ... by ngokevin on Wednesday September 14, 2022 @07:06AM (#32835523)
I expect they profit just fine off of the data they gather alone