Of course, availability through an API can greatly expand how the information is used but, for the most part, it's tricky to say that data is public but you have to make it painful to access.
> it would allow Amazon to jack up the prices for amazon.com queries from the same IP address if the place, say, is really big.
Afaik this sort of airline-style price discrimination is not something amazon engages in ever. Maybe I’m misinformed
If the advertising world believes that targeted ads are the holy grail, then why wouldn't retailers believe targeted pricing to be also be the holy grail?
My personal belief is that if Amazon tried what you’re suggesting, they’d be shooting themselves in the foot (lose any remaining customer trust, regulators would be all over them, and competitors like Walmart would use it to gain market share overnight). In fact I was really hoping you’d share an article describing Amazon doing this so I have justification to cancel prime, ha!
However, if Amazon was really wanting to do this, they already know the avg income on everyone of their customers that have an Amazon credit card. That would be the ultimate in targeted pricing. Not just Amazon, any store branded card.
In fact, iRobot requires the access to the location services to initialize their iOS apps, so even without a map this would allow Amazon to link an IP address to the exact property. Creative abuse of this combo can go a very long way.