Re:How to market to software developers: Learnings from 170+...
by kuba_dmp on Wednesday August 24, 2022 @09:14AM
(#32579027)
tldr of the tldr for those who don't want to click out:
- Devs do hate advertising. The level is extreme, unreasonable even.
- Devs love swag. Unreasonably so.
- Devs appreciate good tutorials and blogs.
- Devs only really trust other devs.
- Say what you don’t do to build trust.
- Devs use a lot of ad blocks.
- Podcast ads work.
- Say what you do, let me try, wait for me to reach out.
- Devs think marketing == promotion and ads.
- Devs do hate advertising. The level is extreme, unreasonable even. - Devs love swag. Unreasonably so. - Devs appreciate good tutorials and blogs. - Devs only really trust other devs. - Say what you don’t do to build trust. - Devs use a lot of ad blocks. - Podcast ads work. - Say what you do, let me try, wait for me to reach out. - Devs think marketing == promotion and ads.