I feel like first mover advantage is more than enough reward for the conceiver of product market fit.
Ultimately, product market fit isn't lawfully protected intellectual property.
Yep, never said it was illegal! Purely a response to a comment questioning the business side, when it is a pretty by-the-numbers play. GitHub was slow on enterprise and bundling, so left room for a 'bottom feeder' to bundle & grow if they could solve the cheap dev side
It's pretty darn cynical bc market fit is pre-established. Must be frustrating for folks coming from the technical innovation side of their market.