Indeed. It was so much easier to find stuff you are looking for a decade ago. Now it is mostly spam or (what really grinds my gears) AI written posts that only after reading it for a while you realise it is all bollocks.

That being said, I remember my cousin had a blog where he was writing utter nonsense about trending topics and he was actually able to pull enough money from Ad Sense to afford a pub crawl once a month.

Now of course all of this is streamlined - one button website generators with AI content and posts for given topic and self optimising for engagement and advert clicks etc.

But I see Google has thrown in the towel and no longer cares for search results.