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A comment on Nonprofit markups.org is exposing the most egregious new car prices. Parent comment

Re:Nonprofit markups.org is exposing the most egregious new ... by lucideer on Wednesday August 03, 2022 @05:20AM (#32329450)
But the point stands - if everyone walks out, and the only people driving out are those who accepted the service, they can't reasonably be considered a $0 MSRP dealer.
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Re:Nonprofit markups.org is exposing the most egregious new ... by lelanthran on Wednesday August 03, 2022 @05:39AM (#32329558)
> But the point stands - if everyone walks out, and the only people driving out are those who accepted the service, they can't reasonably be considered a $0 MSRP dealer.

FTFA

> “The problem with the majority of other new car search sites is that they are not using crowdsourced data — they are using the data dealerships provide,” Soucie-Howren said. “We have found that the majority of dealerships do not display the true markup data or mandated add-ons.”

Sounds like your concerns are taken into account - the founders claim to take into account "mandated options" (such as it is).

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