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Ask HN: What Is the Purpose of Publishing a Nonsense CG Article?

A "recent news" article referencing the defunct "Sports Authority" caught my attention today. The entire text appears to be computer generated nonsense. Is there a business case for publishing this?

Article for reference: https://medium.com/@f3eulca622/15-reasons-why-you-shouldnt-ignore-baltimore-ravens-super-bowl-apparel-at-sports-authority-cheap-2b1a1166dc60

( 4 comments | 2 points | on HN )
Re:Ask HN: What Is the Purpose of Publishing a Nonsense CG A... by indoorskier on Friday July 22, 2022 @07:25AM (#32190791)
As others have said, this is all for SEO - quick "content marketing". With the advance of AI this is only going to get worse. There's a whole cottage industry of companies that generate posts and even entire youtube videos given a few keywords or a paragraph of text. They will probably be the only real winners from this.
Re:Ask HN: What Is the Purpose of Publishing a Nonsense CG A... by jamil7 on Friday July 22, 2022 @07:04AM (#32190662)
Welcome to modern "content marketing". It's just the latest way to game SEO, pump out semi-automated or completely automated "content" and backlink to your site.
Re:Ask HN: What Is the Purpose of Publishing a Nonsense CG A... by liberia on Friday July 22, 2022 @10:33AM (#32192252)
There are private tools people use to do content marketing en masse. This has been going on for some time. Yet the best content is handmade and doesn’t use automated tools.
Re:Ask HN: What Is the Purpose of Publishing a Nonsense CG A... by MattGaiser on Friday July 22, 2022 @07:00AM (#32190644)
I am guessing that it is mostly SEO spam? to get people to go to the jersey websites?