Or both, overpaying for crap. But this is America, and only the people who travel outside of it learn how food and other things are treated better elsewhere.

One should show to Asians how much some of these American versions of tofu are being sold at high end supermarkets like whole foods.

Tofu is a poor mans food (a bit like Asian milk free version of cheese), but companies have repackaged it to Americans as fancy.

What could be fancier than blocks of fermented soy that generally all taste the same (not that much taste is there)?