Their product is a standard recommended video optimization.
The people behind RayStream are either lying and/or don't understand what they are talking about.
Basically they're claiming something revolutionary, which in the end is just using the x264 encoder with the right fine-tuned options.
There are quite literally dozens of scam companies built off x264, claiming in many cases that they made an "incredible" magical proprietary encoder with "revolutionary" compression. Of course they just run x264.
Fortunately it is extremely easy to identify an x264-encoded stream, even if all the headers are stripped and rewritten: it would be extremely difficult to modify x264 to cloak such a stream entirely unless you knew the code line for line, and even then, some of the features of x264 that are responsible for much of its compression advantage are extremely obvious in an analyzer (variance adaptive quantization).
subq=6 Default is 7. This makes compression worse.
partitions=all Higher than the default, but for negligible gain. This is only enabled on the slowest presets.
8x8dct The default.
me=umh Higher than the default, for small gain.
frameref=5 Default is 3; 5 gives small gain.
bframes=3 The default.
b_pyramid=normal The default.
weight_b The default.
bash$ mencoder -ovc x264 -oac mp3lame -x264encopts \ subq=6:partitions=all:8x8dct:me=umh:frameref=5:bframes=3:b_pyramid=normal:weight_b \ -o hoax.avi ray_480p_normal.mp4
then o god o god.. is this a porn?