Viewers can watch a lot more 15-second or 1-minute videos than 10-minute videos. If 5-10 minute videos start becoming popular, expect the reach new creators can get to drop drastically.
1. https://screenrant.com/tiktok-videos-minimum-maximum-length-...
It's bewildering how they warehouse so much content that will really not endure, at some point they're likely going to need to archive a lot of TikTok user posts, because the content is very low quality overall, and a lot of the content generated is limited by it's context.
It probably be a huge sticker shock to see the monthly cloud hosting bill for any one of these apps.
On instagram I am increasingly seeing ads for popular sports and music stars - which I would suspect could be triggered by unsatisfying reach or growth for them and Instagram cutting down even more on free exposure.
If TikTok can sustain a mechanism that boosts new creators it will be golden for a long time. Organic growth seems to be dead for Instagram and YouTube unless someone puts in 10x the effort than for TikTok.
The problem is that there are so many people addicted to the possibility of being a popular influencer that no one is being honest about how little real success and money they make on these platforms... In truth it may be a possibility that most users are completely faking social media success.
TikTok forces use primarily of it's app, and only offers limited use in web browsers, which makes their methods less transparent.
I heard the opposite story from 2 creators in my local language.
Their growth on Tiktok is crazy, one got a million followers in less than a year, this is almost impossible in YouTube or Any Facebook based social media, also the amount of interaction and views on videos is amazing compared to YouTube.
Its why many are going to tiktok, even if they don't like the Platform, its actually possible to reach people, while on other platforms such as Instagram, you have to pay to reach even half of your followers.