Re:Why do so many brands change their logos and look like ev...
by april_22 on Sunday July 10, 2022 @08:43AM
(#32044192)
I think Coca-Cola is a funny example here. They have had the same logo for over 100 years now, and people identify Coca-Cola with that serif logo. It seems like things are working great for them financially. So yeah I don't know how meaningful changing logos really is.
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Re:Why do so many brands change their logos and look like ev...
by mattkevan on Sunday July 10, 2022 @02:16PM
(#32047313)
Even though it follows the same basic pattern, they’ve redesigned and updated at least once every decade to keep it fresh. Latest redesign was in 2016.
https://www.coca-colacompany.com/au/news/trace-the-130-year-...