Re:France bans veggie ′steaks,′ ′sausages′ to describe veget...
by pcthrowaway on Friday July 01, 2022 @08:33AM
(#31945521)
To be fair, "Beyond" products (Beyond burgers, beyond sausage) require grocery stores that carry them to place them in the meat section (though the store may also place them with the vegan meats).
The idea is that people will get introduced to "close-tasting" plant-based meat alternatives, and it seems to have worked out pretty well for them, since they've been incredibly successful.
It's been 18 years since I've eaten real meat, so I'm perhaps not the best judge, but they seem very similar to me.
Re:France bans veggie ′steaks,′ ′sausages′ to describe veget...
by AnIdiotOnTheNet on Friday July 01, 2022 @08:57AM
(#31945737)
As I mentioned elsewhere, I'm pretty sure they don't 'require' that. All the grocery stores near me that have Beyond keep it in the meat substitute section and don't have it in the meat section at all.
Re:France bans veggie ′steaks,′ ′sausages′ to describe veget...
by ouid on Friday July 01, 2022 @10:21AM
(#31946776)
right, so the objective is to trick people.
Re:France bans veggie ′steaks,′ ′sausages′ to describe veget...
by cheese_goddess on Friday July 01, 2022 @01:55PM
(#31950148)
For example:
https://youtu.be/8uN8PUU5U2Q?t=1463
(Shows Beyond Burger placed next to meat burgers in a French supermarket).
I don't even know how that is possible unless one is extremely unattentive. In my experience, vegan and vegetarian substitute products are universally located in the specialty section of the grocer and nearly universally advertise their plant-based status prominently.
These products cost more than the real thing, so why try to fool anyone into thinking they're real meat? The market that is willing to pay more will do so precisely because they aren't real meat so that's what you want to advertise.